Are you an SEO Keyword snob?

by admin | 11th July 2010

Can you identify with this scenario? You have a SEO keyword search for a set that you want to use, and the numbers are relatively low compared to other conditions - so you can decide not to use "on the keyword phrase. You miss. . . "Stump" because the numbers are low. If you are used to do your own SEO keyword research, chances are you're searching for relevant key words or phrases, the "high" search rankings have. I recently heard an audio interview with Karyn Greenstreet, Small Business Expert Coach and independence of Passion for Business, discuss SEO keyword research. can mean by Karyn, keyword phrases ignore lower numbers result in you not a chance that could drive potential traffic to your website. This is not to say that you should only use keyword phrases, because they have lower search numbers, but it is important not to ignore these phrases because they lower the competition and potentially increase your chances of higher ranking in a keyword have search. For example, if a keyword phrase gets 800 searches per month, which translates into 800 potential customers. Chances are your competition is not a phrase, because the numbers are low. . . to use the better. According to Karyn, "Numbers are not important, you could lose customers." These terms are particularly good for your Web pages that have very specific, laser-focused content such as text, or landing pages. Also do not get caught in numbers only (even if they are small). You should select your keywords in the first place because they are very important for a Web page on your site theme. Karyn was an example of a keyword phrase they use that only "16" searches per month. She said that although the number of searches per month is low - they have the potential to transform these small numbers paying customers. In other words. . . small numbers can be in large numbers when you multiply the low monthly number of searches to make the cost of your product or service. The following example shows the possible gains: (16) monthly searches (potential students) x ($ 199 in 2000) Cost of course = ($ 3.184. 00) potential profit per month It sounds low, but if each student pays $ 199 for course fees. . . can the potential profit! So even if only 16 people are looking for a highly focused laser term, you have a greater chance that they will find your site if the keyword phrase is very specific to one of your web pages and when the competition is relatively low. Also. . . Remember that once you have converted this "16" prospects into customers, they are worth much more over the life of your business that you build a relationship with them and how they buy more of your product or continue service. So the moral of this story is that it is better, a little fish in a small pond than a small fish in a big pond. Ignoring keyword phrases with small numbers can mean you miss a great opportunity SEO keyword.

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