Social Media Marketing for Dummies

by admin | 1st June 2010

ISBN13: 9780470289341
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product Description Learn how easy it is for your market to get your message today, if you're not tweeting, Facebooking or blogging, what are you doing? Everyone has a Twitter account, a Facebook page or a blog-even celebrities! With the popularity of social networking is the need to learn about social media marketing. Social Media Marketing is an inexpensive and highly effective way to spread up-to-the-minute news, a simple, inexpensive way to increase your audience. . . More>>

Social Media Marketing for Dummies

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Technorati Tags: Dummies, marketing, Media, Social

5 Responses to “Social Media Marketing for Dummies”

Elizabeth Mathias

Jun 1st, 2010 :
This would be a great book when I was completely new to Facebook or Twitter. Most of the information I already knew, but have some great points. Rating: 5.3
Raymond Velez

Jun 1st, 2010 :
This is a great read, both the basic and advanced elements of social media marketing. His deep scientific, practical and hands on understanding is unsurpassed. If you want your digital objects are found, you must master it. Rating: 5.5
David Deal

Jun 1st, 2010 :
“Social Media Marketing for Dummies” is the perfect antidote for all marketers that “going social” is something that only do consumers fears. will see after reading this book you why large and small companies would have every reason to embrace the social world, as long as they are ready to develop an authentic voice and social are more flexible on the consumer. In the tradition of the “For Dummies” series, Shiv Singh’s book gives the marketer a gentle nudge in the social world, with some practical tips on topics such as how to start a social campaign to use metrics. By the way, the “For Dummies” title is somewhat misleading. Shiv insights are quite applicable to advanced, an example is the chapter on the development of a Social Influence Marketing mobile campaign. I work closely with Shiv at Razorfish, and am happy to enjoy the benefits of his knowledge all the time. Rating: 5.5
Andrea Harrison

Jun 1st, 2010 :
Great resource for marketers looking to take social strategies and tactics, but not sure where to begin. Covers a wide range of topics is helpful for everyone regardless, best practices and tips from industry or size of the market makes. Shiv Well done! Rating: 5.5
Kristen

Jun 2nd, 2010 :
I really enjoyed this book and found it both stimulating and extremely practical. It has some smart insights, provides a clear framework for the understanding and approach to social media marketing, and then explains the characteristics of the market, how to consciously on each of the social media platforms, though, that this part of the marketing puzzle, and not the whole thing is. It really is like a one-stop shop appears to be at the basics, the more strategic approaches (including the Mobile Social Media) and the practicalities of what you “buy” and “deserve” about the social web. I recommend reading this book. His thoughtful driven, specific, and actionable, and not hype. The author obviously has a lot of experience in this room, and it shows. Rating: 5.5

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