The New Rules of Marketing and PR: How Social Media, blogs, press releases, online video and viral marketing, use to reach buyers directly
Product DescriptionA completely revised and updated edition of the bestseller BusinessWeek in an effective, modern marketing and public relations best practicesThe New Rules of Marketing and PR shows you how to use the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, has a personal connection to the people that works to your business. This new second edition Paperback keeps you up-to-date on the latest trends. New case studied. . . More>>
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